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A part of our company does media buying for 3rd partys and I'd say, we work on a pretty professional level. We have comparison (like the one mentioned) as well as tracking and fraud protection tools in ou portfolio. My opinion: the tool might be a nice "toy" and help you checking whats going on in the market, but its not going to earn you a single dime. There is nothing like a "magic wonder weapon" that turns every average smart person into a High-End media buyer. It is possible to earn 5 grand a day and it is for sure possible earning way more, if you know your shit. But to get to that point, you will invest a shitload of time and money. You can't buy this, and no tool can do it for you. Because if so, make the math: every single dating company would just buy this tool, fire their affiliate and media buying department and copy+paste the ads - saving thousands of dollars in labour every month...
So if you are an affiliate allready making very decent money (10k + / month) and want another toy to get the big market picture: why not giving it a shot. But if you are still trying to figure, how ppl make aliving from media buying: hands off....
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