Quote:
Originally Posted by Robbie
From what you wrote TPN...you would simply link straight to the join page and bypass the entire tour.
That would be about the crux of the "optimization".
Other than that...every tour of every site that is worth it's salt is already "optimized". Especially since the majority of sites are now using one of the widely distributed CMS to run the site.
A tweak here and a tweak there...but otherwise all the same general idea.
I spent some time 2 weeks ago with one of the...if not THE...top guy in advertising in the world. He showed me exactly what real research into the human brain shows and is being used by advertisers now.
And he showed me how the human brain is wired and why the most successful Super Bowl ads clock in at exactly 30 seconds. Anything more than 30 seconds and a different part of the brain kicks in and begins to question the ad.
Think about that. Do some research. You'll quickly see that people putting up those long clips (and yes, I've tried it too including cumshots...and of course it didn't work) are doing the exact OPPOSITE of what can motivate a person to buy a membership.
It's interesting stuff. And once you get up to speed on the research, you'll realize what these tube site owners are obviously doing to everyone by wanting these longer clips.
Reality is that what they REALLY want is to keep a surfer on their site for longer periods of time.
Time spent on the site for each surfer is a BIG way that Google determines site rank for keywords. It shows that "yes" the site MUST be relevant to the search because surfers are spending 10 minutes on the site instead of one minute.
Thus, they have millions of surfers spending lots of time on the site.
That is why they rank above everyone else for search engine traffic. And everyday that goes by just solidifies their ranking on everything.
Anyway. Good luck to everyone. You're gonna need it.  |
Well, linking to the Join page is missing the point. LOL Actually you link to a thumb-heavy page that then links to the Join.
But your other points I agree with and are well-known. I said earlier in this thread that tubes and paysite owners are at cross-purposes when it comes to surfer activity (time on site, etc). So you can either decide to work with the tube affiliates or not to, it really depends on your interest, volume, expectations, etc. Kudos to Czarina for focusing on ROI.
Robbie, you are in a unique position with CM. Meaning, you have a fully active partner in her own site, someone who Members can communicate with and know who they are joining. But what if you don't run a solo site with a model willing to do social media, interact with Members, etc? Then what?
