Quote:
Originally Posted by woj
that's one of the reasons, obviously there are more buyers and more $$ in mainstream... but I think there are a lot more suckers too, I think buyers in mainstream might be less sophisticated... most haven't been around the block long enough, so they don't truly understand the risks involved...
cause come on, 2.5 multiple is ridiculous unless the business is pretty spectacular with a long earning history... at 2.5 you can buy a pretty decent brick and mortar business, with real assets, and far less risk...
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actually the prices in mainstream are increasing. at least at under 100k level. I recently saw a content site that depends heavily on Google and content produced by the previous owner and 10 h/week workload going for 2.92 multiple and it went in a couple days. at 70k
It is getting silly.
And as far as brick & mortar I bet at 2.5 you'd be buying a full time job not a business. Real brick & mortar *business* has a bit bigger multiple.