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1) Well invested on their technology platform which is the backbone to serve their user base.
2) Consistent and improving day in day out. Simply starting a wordpress based tube site and then working on it for 2 months, after you don't see traffic or money - when you give up- that's where they stand out.
3) pumping money on the marketing to gather lots of content ( initially they put their content, then slowly users start adding their own content and grows into a community )
4) a Unique factor that Google considers when people starting typing your site name or brand name on search and land up on your site - it gets an authority.
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