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rowan · 07-22-2003, 05:59 PM

It could be 1,000 surfers hitting a bad link, or it could be 100 surfers trying 10 variations of a valid URL. Are you able to see hits versus uniques?

PPC exit sponsors are already fussy about counting uniques (at least one will not count your hits if that surfer has been sent from ANY affiliate in the past 24 hours), so the hits:uniques ratio could be important...

07-22-2003, 05:59 PM
rowan Too lazy to set a custom title Join Date: Mar 2002 Location: Australia Posts: 17,393	It could be 1,000 surfers hitting a bad link, or it could be 100 surfers trying 10 variations of a valid URL. Are you able to see hits versus uniques? PPC exit sponsors are already fussy about counting uniques (at least one will not count your hits if that surfer has been sent from ANY affiliate in the past 24 hours), so the hits:uniques ratio could be important...