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spiffy · 07-23-2003, 02:21 PM

What are we all worried about? Nobody will use it anyway. Think about it. Your customer has just been seduced by your incredible previews, is as horny as can be, and is anxious to get into your members area. They couldn't give a damn about going looking somewhere else after they've already decided they want into your site. I'd say there might be 1 percent of these customers that might give this "continue shopping" option a second thought. Now these 1 percent go over to a search engine that only produces randomly generated results and if I'm not mistaken they don't even get to see the site. They're expected to buy a membership to a site sight unseen. When is the last time you bought a membership based entirely on a search engine description? So now of this 1 percent that went to the search engine maybe .01 percent might buy! Add to this that mastercard purchases are maybe only 15 percent of all online purchases. Consider also that the only cutomers that might fall into this upsell are only those few that actually decided to buy on your site. All things considered you might have one sale per year through this search engine. The conversion ratio would be laughable. Look at this for what it is. It's just CCBill being forced into using a useless feature in order to comply with mastercard regulations.

07-23-2003, 02:21 PM
spiffy Registered User Join Date: Jul 2003 Posts: 1	What are we all worried about? Nobody will use it anyway. Think about it. Your customer has just been seduced by your incredible previews, is as horny as can be, and is anxious to get into your members area. They couldn't give a damn about going looking somewhere else after they've already decided they want into your site. I'd say there might be 1 percent of these customers that might give this "continue shopping" option a second thought. Now these 1 percent go over to a search engine that only produces randomly generated results and if I'm not mistaken they don't even get to see the site. They're expected to buy a membership to a site sight unseen. When is the last time you bought a membership based entirely on a search engine description? So now of this 1 percent that went to the search engine maybe .01 percent might buy! Add to this that mastercard purchases are maybe only 15 percent of all online purchases. Consider also that the only cutomers that might fall into this upsell are only those few that actually decided to buy on your site. All things considered you might have one sale per year through this search engine. The conversion ratio would be laughable. Look at this for what it is. It's just CCBill being forced into using a useless feature in order to comply with mastercard regulations.