Casual dating / hookups - You can mention it since these chicks tend to be more open minded and just looking for "now" They will probably find it interesting and impressive especially if this is making you a good amount of money.
Any girl you are seriously trying to date I would say "Internet Marketing" at first to play it safe. If the relationship keeps growing, you can divulge details later. Just don't sound creepy or weird about it. Unless you're creepy or weird.
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