This is a great topic and I am glad somebody brought it up.
We do coach our cam models at
Xmodels and we do have a dedicated team who is in direct contact with our models, providing them with technical support, tips and tricks about their profiles, background, lighting and how to adapt/improve their shows for the users of the site etc.. We do this along with providing articles and news about different coaching topics, however direct contact brings better results than a blog article or a simple reminder.
Since we've implemented this we've seen great results in what regards the quality of the shows, the quality of the profiles and also higher retention rate on both user and model side.
It does depends a lot on the models' will to learn and listen and how much she/he wants to be involved and to improve. Coaching has a good impact at all levels of models either we are talking about totally new models who just started camming, experienced and also "veterans". More over, coaching has an impact on the overall models' performance across different cam platforms. I say this because besides the tailored coaching for that particular site you can also change the perception of a model about the business itself ( mostly found on the new and sometimes also on experienced cam models).
Cams evolved a lot in the last few years, along with this the customers' expectations and demands. It is true that cam sites differ in style and approach and not all coaching tips given to the models may fit on all of them but certainty it has an impact on the models' psychic and the way they perceive themselves, the cam companies and most important their users.
The reaction we get in most of the cases when we contact models is a positive one, and our effort is appreciated. This way we not only improve the quality of our site's models but we also get our team members more motivated by the results they are getting.
I must admit that is not always a piece of cake, some models have it and some just don' t
Best,
Robin