Hi,
Every year we loose some traffic because of problems with advertisers on our site(s) (most through traffic "partners")
Last week (28 of September) again 40K gone. Google informed you with webmastertools that your site is blocked but no info about the advertiser who create the problem. Investigate witch network create the problem, remove the adnetwork and send review to google. In just a few hours the site is back in google. At that point you just can hope you get all traffic back.
But now we see some extra "rules" from google and i see this kind of banners everywhere. Most of the time this banners are directly from the adnetwork with random links.
Google is talking about this kind of banners :
and called them misleading.
https://support.google.com/webmaster.../6350487?hl=en
https://security.googleblog.com/2016...d-buttons.html
I know advertisers are looking for highest CTR and this kind of banners works great. Specially in CPM networks its not about the product what you sell but get most traffic based on ctr.
My question(s) are :
- Is google checking the "banner" or the link. Because google can read banner.
- Any other webmaster had big traffic drop last week?
- Why google can detect this and no adnetwork is doing the same to protect the webmasters (who are partners) from this kind of "Social Engineering" Most of the time if you contact the advertising company they inform you with. We found the advertiser and remove them, thanks for the info.
- The term and conditions of the adnetwork protect the "company". Advertiser loose probably there money but what about the publisher ? What action is taken against this advertiser?
- Which adnetwork in the market take care about this kind of problems and in your opinion is the most advanced to check advertisers in real time.
We only have around 140K visitors per day so not a big player. Probably the big traffic portals get a compensation from the adnetwork but we prefer to work with networks that also take care about the publisher.
Thanks