Originally Posted by JamesAB

I'm managing an Amateur forum that has great organic traffic. They've never bought or sold advertising before. They have been relying on returning members and organic searches for all their traffic for more than a decade.

Now after 12+ years they finally want to monetize things better. They already get some money from paid memberships, but want to try to monetize the "lurker" traffic better.

This site sees about 50,000 unique visitors, serving over 1,000,00 page views a day.

As I said before, the traffic is sweet. It's all bookmark or organic and never been monetized before. They have advertised Chaturbate, but that's it. The owners are reluctant to make a hard sell or SPAM their visitors. I'm thinking of adding some 300x250 ads in some non-obtrusive areas of the site. Any suggestions?

So, where should we sell the traffic?
Any suggestions for trading for equal quality Amateur traffic?

Thanks