We do good with VR. I won't say actual ratios, because they are meaningless. Ratios are totally dependent on your traffic and promotion methods.
Overall VR sponsors do convert good, they're between the sponsors that give us the best ratios with our traffic. Part of that traffic are people who are already interested in VR, but not all of it. I do see some random "non-VR" visitors buying VR memberships too sometimes.
It's clear though that to make real money with VR, you'll need to be able to get VR-specific traffic. It seems to me that people interested in VR porn are quite more likely to pay money for memberships than regular porn surfers. A lot of these people are probably well-off, who were willing to spend money on a new "luxury" technology
I do see a bit of a slowdown after last year, but I think that's because a lot of affiliates jumped on the VR bandwagon now. The VR traffic & sales are distributed among more players. I believe that affiliates with mass VR-focused traffic are still doing very good.
For our best VR sponsors, see sig
