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A), there is no such thing is a "gut feeling" with respect to processing a question. this is a brain process. not a stomach process. though your gut actually drives many brain processes - thats a rather long lecture on a relatively new science and not relevant.
B) the study is completely idiotic in that it asks users questions about how, when and where they rely on so called "gut feelings" when they have no idea when or if they are doing it. you are only aware of those mental processes which rise to conscious awareness. you have absolutely no fucking clue what happens before that instant. information is processed UNCONSCIOUSLY first... with only a few winning snippets rising to conscious awareness. since you have no conscious awareness of whats being processed unconsciously and as such, no real idea of why you are answering the way you are, its a retarded premise for a "study".
C) questions are processed quite differently in the brain depending on their content and whether its related to reason, morality, math etc.so again, the idea of a "gut feeling" as a catch all is quite stupid.
D) rather than explaining to a cesspool of idiots how questions are processed in the brain, its easier to just point out that unconscious bias testing also explains perfectly why this study is stupid.
When you flash words like "african american + good" on a screen - then measure the time it takes the user to hit "agree" or "disagree" - there is a great deal of hesitation with people who initially agree, then hesitate and choose the socially acceptable answer.
The initial flash of positive or negative emotional affect which happens unconsciously (i.e. you don't even fucking know its happen as you have no awareness of it), iIS THE REAL ANSWER BEFORE you can rationalize and intellectualize and impress peers.
INCIDENTALLY, i use this example as it's a very interesting example of how unconscious bias works, where people who swear up and down they aren't racist, prejudiced or bigoted and see all people equally or whatever, end up responding EXACTLY in the same way everyone else does... including black people... and it happens in a very measurable way and these results are duplicated constantly in experiment.
E) People don't agree or disagree with the news because of a "gut feeling". people agree and disagree instantly when it supports an existing belief or narrative held by the individual. weighing the content in its totality has very little to NOTHING do with the response/belief in its validity as thats pre-determined with the content only being used later if necessary to argue for that belief or narrative.
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