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Old 11-23-2017, 08:15 AM  
Konda
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Join Date: Apr 2003
Posts: 2,280
Quote:
Originally Posted by bns666 View Post
EPC still has to depend on things like how much you get pps or revshare %?
it's irrelevant

for example:

program X pays $50 PPS, sent 10,000 clicks, get 3 sales: EPC $0.015
program Y pays $20 PPS, sent 10,000 clicks, get 8 sales: EPC $0.016
program Z pays $30 PPS, filled with traffic leaks, sent 10,000 clicks, get 8 sales: EPC $0.024

you would still be best of sending to program Z, despite the traffic leaks

the only thing that matters is EPC (or earnings per impression if it's banner traffic)
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