Quote:
Originally Posted by Paul Markham
Only a fool gives out tips to people wanting to do the same as he does. Do you really expect people to encourage and help the enemy?
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I'm pretty sure that what Rochard doesn't understand is: there aren't any people there able to give people like me "tips".
And I love my friends and partners in billing and hosting. But we already do business. Great to see them in person and have a drink.
BUT...when the business was strong, these shows had a lot of ROI.
We always made a ton of money at the show, and even more over the year that followed the show from the business we picked up at the show.
We also used to shoot a ton of content while at the show. Which also led to making a lot of money.
Not so much anymore.
As a business owner, I look for some kind of return of investment. Just going to the shows and being seen by the same people over and over has no real value to me.
Especially when there is nobody there to do new business with me.
It's not the fault of the shows.
It's the state of the industry. Without a healthy business model there is no reason for them to exist.
Why would companies be jumping to fund and sponsor these shows if it doesn't help their bottom line?
That's why I said we are gonna try out the fan shows. Exxotica in Portland, Oregon is our next stop in June.
At least we will have a good time, shoot a lot of content, and market our brand to the consumers.