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and agree to give away as much as 50% of their profits
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Affiliates don't get anything close to 50%.
-some sales are not tracked,
-users sign up for a site, cancel after three months, and then 6 months later sign up again to get the new content, and you get no cut.
-tracked user finds a paysite , but then signs up on a different device.
-affiliates promote the brand, and user signs up for the network site. (There is a good reason why you cant promote babes.com, brazzers.com, pornpros.com...)
I'd be surprised if the affiliate makes more than 15% of the sales he generates. And as such is the cheapest traffic out there. Try running an exo campaign and bring home 85%...