Quote:
Originally Posted by NatalieMojoHost
My take on it is - if you're going to pull out your wallet and pay for porn, and you're sold on this amazing content, and you're gonna trust your cc data to a porn site (processor, whatever) - does it really matter if it's $15 or $30? I mean, the difference is the cost of coffee and a bagel at Starbucks.
Going into $35+ might be much since that's not what the market is charging, but even then it's really not that big a deal. It's far more difficult to convince people to pay anything at all. You can even play the quality card - we don't charge too little because we offer quality content, and that works - the same way you step away from $15 sneakers knowing they're worthless and buy the $50 ones.
The benefit of having a low monthly cost (under $20) is the more likely chance of people not noticing this small charge or never caring enough to cancel it, so you get the perfect member - pays monthly and never even opens your site.
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In the past, i´ve offered $1 for a day to my twitter fans, the card, the money, the wife noticing the payment, the cost didn´t matter, hardly anyone joined that day, alas, i´ve had a handful of fans join a week later, saying i´ve just updated another new vid & i´m offering 10% discount.
To charge a reasonable amount using a discount rather than a low price or a stupid high price is best, your members feel they receiving a deal for their 20 quid a month