Quote:
Originally Posted by PR_Glen
how do you sell bottled water to people who live on a fresh water lake and wells?
marketing...
how do you sell winter coats to people in Florida?
marketing...
how do you sell a damn exercise bike with a built in dvd player for no reason to tell you how to pedal? even when you can buy one for almost nothing on craigslist?
MARKETING
if you can't sell it's time for a career change.
|
Marketing will only get people to look at a product, from there on the product has to reflect what the marketing promises. This is even more true with a product that relies on repeat buyers.
Fresh water isn't clean or portable, so people buy it in bottles for safety and convenience.
Fur coats are a status symbol and a 1 off buy.
As are exercise bikes.
Porn is a monthly purchase that relies on customer satisfaction. Customers who aren't happy to pay $30 to download 3-4 months supply of porn aren't the problem. The problem is porn marketing men promises are mostly bullshit.
There are some great porn scenes done today, with models really getting off, portraying fantasies perfectly, etc. The problem is all the dross one has to sort out before one hits on the real thing.