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Guys come out of your bubble. Not everyone will recover from this shuffle.
The traffic you may have received from Google for years is not yours.
Some think that the traffic they have sometimes received from Google for years is theirs and belongs to their site by now.
Some now take it for granted that they get that traffic. They don't do anything about the site anymore nor do they provide more linkjuice. Why would they do that? Everything is perfect, right?
They now feel robbed by the sites where all that traffic goes today. Of course it is not.
And yes it hurts when you wake up one morning and find that 50% of your traffic is gone (and with it 50% of your income).
But not everyone can do well in google.
It hurts, I understand that, but that's just the way it is.
My tip: Never stop improving your site and strengthening your SEO. Never think you are already there.
Hope all turns out well for all of you
All the beste, cheers
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