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Why does a site need 100k hits? Because the site can't convert well enough because the content is poor.
Content providers and models want paying well, sites need money to make sure the product is good affiliates need good content to get traffic, send to the site and convert it. You can't have all that paying out high commissions.
Then there's the amount of free content stopping people from buying, by giving surfers an alternative to buying.
So far all those on the affiliates side have failed to give a good reason for a high commission and resort to insults. ONLYFANS proves how easy it is to drive traffic.
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