09-22-2020, 11:20 PM
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80/20 Rule
Industry Role:
Join Date: Apr 2010
Location: Los Angeles
Posts: 3,051
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Playboy in exclusive talks with Mountain Crest on IPO bid
Playboy in exclusive talks with Mountain Crest on IPO bid (NY Post)
Quote:
Playboy Enterprises is in exclusive talks with Mountain Crest Acquisition Corp. a blank check company headed by Chinese national Suying Liu, that would enable the once-iconic brand to return as a publicly traded company.
A key ambition of the firm, which in March dropped the print version of the magazine founded by the late Hugh Hefner, would be to expand into sexual wellness products, including those that treat erectile dysfunction.
The company also hopes its media holdings will help it branch into other areas, including liquor and cannabis, and has already begun marketing a CBD product.
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