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OneHungLo: I am pretty sure that TheLegacy possesses greater experience and access to a broader range of statistics than you do. I've had the privilege of knowing Legacy for quite some time, and he is a very valuable source of information and insights to his clients. It would greatly benefit you to take into account what he freely offers here and consider listening to his perspective.
As for the January sales slump, of course it will be different for everyone. If your sales usually drop in January, it could be due to slow traffic and less interest, but it could also be due to the fact that your own product has not been refreshed since December. Any service provider can boost their sales back up by offering some new content, or discount, or both. Even boosting sales and marketing can easily help.
The only ones who would know for sure if sales drop in January, are the payment processors, as they see ALL of the data at a glance. If your sales are down, call your CCBill rep and ask him if it is typical or not.
Good luck!
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