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In all seriousness it really depends on what kind of site you have. First of all it has to sale, when someone first goes to it, it needs to be unique. A nice design always helps but don?t crowd it with so much text and content that they get confused and just exit the browser.
If you?re making a pay site I would recommend having a partner program and maybe email a few webmasters with good traffic and letting them know about your partner program. Make each email unique and not just the same email to every webmaster cause we all hate spam. Some will tell you to go fuck yourself, others will join. Keep good updated content. No one wants to promote a sponsor that never updates their galleries and adds new content.
It?s easy to get a site hits if you do it right. If you?re too lazy to do that then buy some traffic.
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