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Old 03-04-2004, 08:35 AM  
Dusen
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Join Date: Aug 2002
Location: East Coast.
Posts: 2,251
Canadian Income Tax - PPC Traffic Expenses?

Looking at the income tax guide about "advertising", which is what PPC traffic seems to be classified under, I read that you CANNOT deduct expenses:

"for advertising directed mainly to a Canadian market when you advertise with a foreign broadcaster; or in an issue of a non-Canadian newspaper or periodical."

So essentially, unless your PPC is going to canadians from a canadian website, you can't claim it as a justifiable expense? That is SICK.

This is scary. I spoke to my accountant about it but he is not internet-savvy. Any Canadians here deal with this?

Do you classify the PPC as not advertising, but as non-tangible deliverables or as a contractual service?
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