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I like the personal approach
hit contacts up on ICQ and/or email and see what it would take for them to promote us. Also, getting them custom ads if they need them and helping them with things like site critiques and of course the most important thig: nice numbers on the checks and getting the checks to affilates on time.
Although, I do have to laugh...sometimes I'll hit someone up on ICQ and say "hey" and they scream "STOP SPAMMING ME!" hahaha
Jesus, how would these guys have survived the old days when we did this crazy thing called cold calling and simply emailing/ICQing someone for a link swap/site critique/what's up message...
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