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And then they list about 25 links to their own sponsors above the "real" database listings with each adult related search.
On the other hand, a friend recently told me he is "always" looking for the listings from the middle to the bottom, leavin out those at the top of the first page, because the top listings "are always paid/commercial etc.."
On the other hand, we want the newbies coz they pay, and newbies click on the first thing they see, and that is not you, in Altavista.
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