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3 Suggestions -
1)
I feel there's something very wrong with the 1st entry 20 sales, 2nd entry 25 sales etc. It should be the other way round, the more you sell the easier it becomes to get more entries so that we are encouraged to promote the program any more.
So in my opinion it would be 1st entry 20 sales, 2nd entry 18 sales, 3rd entry 16 sales etc. till you reach an entry every 10 sales (if anyone would ever reach that!)
If nothing else then at least keep it an entry every 20 sales, that would make it at least fair for people selling more copies.
2)
There should be more smaller prizes, so the winner gets a car, the next 5 or 10 winners get at least something worthwhile (not a DVD Player!!)
3) Definitely keep a bonus prize for the maximum, 2nd max and 3rd max number sellers (or the people with most entries, 2nd most entries etc.) so they dont feel absolutely tragic after selling a lot of copies with a lot of entries and not winning anything.
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