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I don't know.
And this isn't meant to keep the datinggold spamming issue alive, BUT if they hounded you to promote their problem, alot of people would of course accuse them of spamming.
This person opened the lines of communication, however lame of an attempt it was, but you MAY have inquired about more information.
This person could have hit up 15,000 people like that and probably noone would have accused them of the eighth deadly sin.
Poor salesperson perhaps, but not the worst way to go about it.
MY EDIT-After reading your header again, yes this was a BAD sales pitch. But, this person like countless others are probably worried about getting labeled a spammer. He/they could have made a better pitch, but the technique isn't all bad.
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