Thread: Why do sponsors create 'talking banners'
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Old 08-12-2004, 06:06 PM  
NoCarrier
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Join Date: Mar 2002
Location: Montreal
Posts: 16,356
Quote:
Originally posted by boobmaster
.... when they are almost universally HATED?
Because they get everyone's attention and it's effective.

That's how publicity works, the more you talk about it, the more it's working.
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