Quote:
Originally posted by ListYourPorn
The issue IMO re the lower % of rebilling is that membership sites now are packed full of content. Looking at billing patterns and how different sites try to entice people to stay one way which is done by SOL Digital is ensure each month the old content is taken off and replaced with new.
This works in two ways it keeps their BW costs down and also makes the member renew.
So many sites just add more and more that the surfer no longer needs to keep their membership cause they have filled their hard drive up with porn.
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give the surfers what they want and try to get them attached to being a member of the site.
instead of dropping old content use drm. if they cancel their membership videos don't work. then allow them to pay a smaller amount to view the videos.