10K to start a pay site. hmm. it can be done (i started with much less). the beauty (and the beast) of a paysite is that is scales beautifully. members are looking for unique, quality content, and a very fast site. it doesn't matter if you have 10 members, or 10K members.
it's a bit of a vicious cycle. if you don't have the capital to buy content (for retention), advertising (for exposure) and bw/hardware (to keep things running fast and smooth) - it's very difficult to grow.
for example, I now spend 65-70K US/month on expenses. That's 2300/day. 10K would last me 4 days. of course, i also pull in 210K/month total revenue.
my point is simply this: to optimize the profitablity of a paysite, it should be scaled up as far as possible. If you have great content, you only need to pay for it once, whether 1 member views it, or 10K members view it (excluding bw/hardware costs, which are much better than they were a couple of years ago).
blah, blah, nevermind ;)
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