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You own a program so you must know but 40% trial conversion is high for most programs. 33% is closer in my experience.
Also is your math off? 100 trials a day at 3.95 = $339.70 is that minus processor fees or something?
Nothing fro chargbacks and refunds? Also where is the upsales and mailing revenue? Nothing for email collecting on the tour? dropped cookies or bookmarkers returning? type ins? 50% of your sales are non affiliate so double the revenue right?
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