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Originally Posted by Marc De
Disclaimer - I know nothing of the dating site market.
Yes, if you took 50% of the member value of all those members that made it past a trial in adult it would be FAR more than $35, however, you have to average in all those folks that don't. Also realize you said you charge monthly only at $24.95 - again even in adult at monthly only the value is greater  I don't know what to tell you but your knowledge of member values in adult is very skewed and incorrect. $60 member values are things of the past in adult. |
What is a decent average of the number of people who will rebill atleast once after signing up?
In dating, it's atleast 50% (for us anyhow)
I can see how $60 members would be near impossible though if adult only does 10%-20% or so.