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I've been following e-gold from early days (account number 100098 if you want to drop me a gram) and these guys are very serious and very reliable. It's not just a token system -- if you have e-gold in your account, there's a matching amount of REAL gold in a bonded vault somewhere guaranteeing that your online gram really is worth a gram of gold.
The egold people have a sort of love-hate relationship with the alternative economy -- they were big on user privacy, even anonymity, until they started getting burned by folks who were using e-gold to run complex online Ponzi schemes. Then for awhile they got very user-unfriendly, the same way PayPal did, freezing "suspicious" accounts and refusing to discuss the rules or reasons for doing so.
I believe they have much of that sort of problem worked out now, but it's still a bit complicated and expensive to get money in and out of the system. If there's a third party adult website biller that accepts it, it would be a decent solution for this business -- but it would suck as a a sole payment method. The folks who use egold tend to be privacy fanatics, but it's hard enough to use that there aren't so many such folks.
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