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Nothing new.
The american economy is built on 'promotion and perception' over 'quality of product'.
Even the Chinese have realised that packaging their products (in america) to look more like they were produced by americans (check out your big box store shelves) works wonders for sales.
With a good marketing package/design, you can even start a war and get hundreds of billions of dollars without having to showing any real proof.
Designers rule!
-Dino
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