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Old 05-04-2005, 01:21 PM  
TheGoldenChild
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Great Article On AEBN- From The Charlotte Observer

http://www.charlotte.com/mld/charlot...g/11557636.htm

oops

here


By Andrew Shain

AEBN doesn't produce porn. Instead the company sells movies made by others, such as Playboy and porn giant Vivid Entertainment, to view over the Web on streaming video. And now it will send clips to mobile phones.

"We're more of a technical company," said AEBN President and founder Scott Coffman, who got into porn after failed bids to write cartoon books and create a cell phone directory.

AEBN, which stands for Adult Entertainment Broadcast Network, is poised to lead a major shift in the adult-movie industry. Online video-on-demand sales could supplant DVD and videotape sales within three years, an industry observer said.

Few people outside the adult industry probably have heard of AEBN, but the 5-year-old company employs about the same number of people as a department store (125) and generates roughly the revenue of a regional restaurant chain ($50 million).

Behind AEBN's vanilla exterior and darkened windows is a labyrinth of brightly painted hallways connecting offices with employees -- about one-third of them women -- managing thousands of Web sites, writing movie descriptions, luring more filmmakers and handling customer-service questions from 2 million accounts worldwide.

Online video-on-demand accounted for 10 percent of movie sales in 2001 and should rise to 25 percent this year, said Luke Ford, a California journalist who follows the adult industry. People buy about $500 million a year in online video-on-demand movies.

Coffman figures his company holds about 75 percent of all U.S. online adult video-on-demand distribution, a figure not disputed by industry observers. AEBN dominates because of an unusual trait in the adult business -- it's honest, three experts said.

"They're actually a pretty colorless company, but they're known for doing what they say, which is rare in the industry," Ford said. "Maybe there's something about the South."

They also offer a mountain of films. AEBN handles 30,000 titles from 850 filmmakers -- enough movies to watch one every night for 82 years.

"They've cornered the market by stockpiling a lot of content" that content covers a huge spectrum of fantasies and fetishes, said Kevin Blatt, an Internet porn consultant who helped publicize a Paris Hilton sex video.

The movies are offered on 200 company-owned Web sites and 30,000 online storefronts that AEBN runs for others.
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