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Use the word "established" in the title too.
Tons of people are selling cookie cutter websites - even those using "established".
Also, if you are putting a reserve in - make it a minimum bid of $.01.
I have sold thousands of items on ebay - and people will bid $.10 a quarter - whatever. EVEN with a reserve. EVEN if you say what the reserve is in the ad. I think some people thik it is fun.
The point is - the more people bid - the more likely someone is going to notice your listing when it comes up with dozens more.
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