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Hyper - Well, I don't use ARS. However, my best friend does and with his small amount of traffic he's able to do a few K per month. With them being one of the largest programs on the net (if not the largest) - they're obviously doing something right. Unless it's an anomoly, he's also claiming conversions are even better since they launched ARS Professional.
Nocostporn - Well said, right on.
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