Quote:
Originally posted by suzysmut
what do you guys know about the iteractive banner an how it converts? I just built one for youngholes to promote purefuck, this is sorta a first.. I'm nervous...
http://www.youngholes.com/images/pureswf.swf
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first off.. the girl needs to be cut out properly.. #1 numero uno.
try using paths if you aren't having any luck with the eraser.
secondly.. it's not coherent in it's interactivity users DON'T like to be confused - they WILL NOT CLICK... sure i know you're thinking "but the hotspots are over her tits and her panties - it doesn't get much clearer than that!".. but to the fresh user running a mouse over it.. it feels random because there isn't a good indication of what is triggering it.. also you have faint white text under the popup text that doesn't really look like it was meant to be there.
most of it isn't clickable..
and here is a common mistake : the text at the bottom.. you haven't given it a hit area.. you've made it a button but just left the text as the hit area

.. meaning you have to mouseover the actual parts of the text to click it.. you should have a big fat rectangle in the hit area or something... that was the first thing i'd tell me students about buttons with text in them.. I think everyone has done it when they first started out
also.. don't assume the surfer is going to "interact" with your ad.. you've got to give him a reason to.. TELL THEM TO MOUSEVER TO SEE HER TITS.. give them a bit of the text without waiting for them to interact with it.. or even draw their eye to it in the first place..
and... if you're going to show people your work, ALWAYS embed it in html.. trust me on this.. even if a obsessive compulsive order of photoshop monks living in a secret hilltop castle cut out that girl, it isn't going to look good when someone clicks on the link and it is resized to 100% of the screen. flaws are magnified.. make sure people see your work at the correct size.. never give the client an opportunity to see you work in a bad light.
anyways just a few things.