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Originally Posted by Young
Microsoft sets a suggested retail price. They choose who can/cannot buy xbox's directly from them.
Retailers in order to stay competitive and in bed with Microsoft usually do not deviate too much from the MSRP. Going to low or to high will usually upset Microsoft.
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This is true on most products but NOT GAMING SYSTEMS. Name one brick and mortar retailer that is selling a 360 Premium for a dollar more or a dollar less than $399.00. The price on gaming systems is not not "suggested" it is written in stone.