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AWE is up front about this practice and it's not a mystery to those who promote them.
If you bother to read further regarding this topic (not sure where you got the quote from, but I know they discuss this thoroughly on their own board), you'll see they encourage webmasters to use the co-brand option so visitors bookmark or return to the original site. That way, they get flagged with your ID once they return.
No, it's not perfect but they aren't "scamming" or misleading anyone. They are also looking into other options for payouts including PPS. Again, you can see their own board for further reading on the topic.
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