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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed. |
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#1 |
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Industry Role:
Join Date: Apr 2007
Location: NY
Posts: 13,724
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Canada Post getting into online shopping promotion?
I did a search for a consumer product on google and was surprised when one of the top page 1 spots was for canadapost.ca, so I looked at the site and they are going hard into the online consumer marketing idea, hard to compete with an authority site like that and they are doing a great job at it with price history charts and comparisons
http://www.canadapost.ca/shopper/ Is this something that a government corporation should be doing when they are subsidized by tax dollars to be a mail delivery company? |
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#2 |
Registered User
Industry Role:
Join Date: Feb 2006
Posts: 22,511
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they just direct you to websites offline for the purchase. not like they are a competitor really.
just seems like a service. |
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#3 |
Registered User
Industry Role:
Join Date: Feb 2006
Posts: 22,511
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"Note that Canada Post Comparison Shopper doesn't sell products directly, but instead help direct you to a merchant with the best offer for what you are looking for. For product inquiries, order assistance, and customer support, please contact the merchant with the product directly."
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#4 | |
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Industry Role:
Join Date: Apr 2007
Location: NY
Posts: 13,724
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Quote:
as they gain market share with their "service", having high position on their service is a valuable thing for a business selling a product, and the way their redirect is set up allows them to track where they are sending consumers |
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#5 |
Registered User
Industry Role:
Join Date: Feb 2006
Posts: 22,511
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write a letter to stephen harper.
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#6 |
Registered User
Industry Role:
Join Date: Feb 2006
Posts: 22,511
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#7 | |
. . .
Industry Role:
Join Date: Apr 2007
Location: NY
Posts: 13,724
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Quote:
that is pretty fucked up, and Harper's government is the "anti-socialist" party "Now, Canada Post, a Crown corporation, is fast becoming the country?s leading online retailer?hawking everything from sweaters, shoes and treadmills to coffee machines, cologne and computers. Last month, in an effort to boost its parcel shipping business (as letter mail sales continue to plummet), the company unveiled the Canada Post Comparison Shopper website, which allows consumers to find, rank and buy their choice of five million products from 500 North American retailers, including Canadian Tire and Sears. Since then, 30,000 Canadians have taken to scrolling through the offerings every day?making it the most visited comparison shopping website in the country, almost instantly." |
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#8 |
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Industry Role:
Join Date: Apr 2007
Location: NY
Posts: 13,724
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"But what?s good for Canada Post and its consumers may not be so good for the entrepreneurs who run their own comparison shopping websites. Some feel as though their retail space has been raided by a government-owned behemoth. ?It doesn?t really seem like a place for the mail carrier to be?certainly a subsidized mail carrier,? says Scott Sanderson, co-founder of the website Shop To It..."
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#9 |
BACON BACON BACON
Industry Role:
Join Date: Nov 2002
Location: Poems everybody, the laddie fancies himself a poet
Posts: 35,457
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good maybe canadapost can start making money for the coffers again
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#10 |
(felis madjewicus)
Industry Role:
Join Date: Jul 2006
Location: In Mom & Dad's Basement
Posts: 20,368
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#11 |
Confirmed User
Industry Role:
Join Date: Aug 2006
Posts: 3,595
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adapt or die.
__________________
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#12 |
. . .
Industry Role:
Join Date: Apr 2007
Location: NY
Posts: 13,724
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of course, one has to, but it is sad when something like this comes along and throws a wrench into plans and possibilities and makes one have to rethink whether a path that seemed promising to follow may not be worth it anymore and have to adapt and change strategy completely again
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