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Old 11-17-2011, 10:11 PM   #1
fris
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Vivid Entertainment wants HTC to change the name of one of its smartphones

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Adult movie studio Vivid Entertainment wants HTC to change the name of one of its smartphones, HTC Vivid, as it fears users might think the two are somehow connected.

Vivid Entertainment has sent HTC a cease & desist letter, threatening legal action if HTC doesn?t change the name of the smartphone by next Monday, Nov 21.

HTC Vivid ?creates the false impression that your company and your company?s products are affiliated, connected, or associated with and or sanctioned by Vivid Entertainment,? said Vivid?s attorney Mark Hoffman in a statement.
http://mashable.com/2011/11/17/porn-studio-vivid-htc/
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Old 11-17-2011, 11:08 PM   #2
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I hope it's just a publicity stunt which is par for the course at Vivid. Otherwise, they must be complete douchebags.
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Old 11-17-2011, 11:19 PM   #3
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Due to Vivid's trademarks and how heavily branded they are they may be required to enforce it even in a case like this where there's clearly no confusion between Vivid Video and HTC Vivid.

Que the legal experts for their $.02...
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Old 11-18-2011, 12:34 AM   #4
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I heard some lameass company is going to offer them one million dollars to rename it from HTC Vivid to HTC lameass company
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Old 11-18-2011, 12:40 AM   #5
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might get them a few hundred K just to save lawyer fees..............
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Old 11-18-2011, 01:34 AM   #6
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Any publicity is good publicity right? I'm sure having some papers filed with HTC is sure to get some publicity. Even if it is just for some notoriety..it's working
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Old 11-18-2011, 01:41 AM   #7
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Hey Apple is doing it to everyone, so why not Vivid?
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Old 11-18-2011, 05:11 AM   #8
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classic PR stunt by Vivid. If they just wanted them to change/stop using the name, they wouldn't have made a press release about sending HTC a C&D letter..
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Old 11-18-2011, 05:52 AM   #9
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Steven Hirsch, this is getting old...
Once again, begging for attention
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Old 11-18-2011, 09:19 AM   #10
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Steve is shitting again...
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