'Sexualised' Jack Wills catalogue advert is banned by advertising watchdog - GoFuckYourself.com

wehateporn · 06-01-2016, 02:20 AM

Clothing brand Jack Wills has denied an advert it used was "sexualised or provocative" after it was banned by the industry watchdog.

It appeared in the firm's spring catalogue, which was sent out as a direct mailing in February.

It featured images of male and female models in their underwear drinking, dancing and on a bed together.

The text underneath said, "Whatever your choice, you can be sure it's what's underneath that counts".

Larger text under that read, "Midnight mischief".

The brand denied it implied sexual activity in any way.

Another page showed a male model topless on a bed with a woman, and a woman wearing a bra with a strap falling off her shoulder.

Jack Wills argued that the brand targeted 18 to 24-year-old university students and not younger teenagers, adding that the catalogue was sent in a sealed, opaque paper envelope and the website had an under-18 restriction for signing up to receive communications

'Sexualised' Jack Wills catalogue advert is banned by advertising watchdog - BBC Newsbeat

CaptainHowdy · 06-01-2016, 04:54 AM

Too late to play the morality card ...

marcop · 06-01-2016, 10:03 AM

There's an "industry watchdog" in Britain that censors ads? Jeez... it sounds like censorship there is worse now than when I left in the 80's.

06-01-2016, 02:20 AM	#1
wehateporn Promoting Debate on GFY Industry Role: Join Date: Apr 2007 Posts: 27,173	'Sexualised' Jack Wills catalogue advert is banned by advertising watchdog Clothing brand Jack Wills has denied an advert it used was "sexualised or provocative" after it was banned by the industry watchdog. It appeared in the firm's spring catalogue, which was sent out as a direct mailing in February. It featured images of male and female models in their underwear drinking, dancing and on a bed together. The text underneath said, "Whatever your choice, you can be sure it's what's underneath that counts". Larger text under that read, "Midnight mischief". The brand denied it implied sexual activity in any way. Another page showed a male model topless on a bed with a woman, and a woman wearing a bra with a strap falling off her shoulder. Jack Wills argued that the brand targeted 18 to 24-year-old university students and not younger teenagers, adding that the catalogue was sent in a sealed, opaque paper envelope and the website had an under-18 restriction for signing up to receive communications 'Sexualised' Jack Wills catalogue advert is banned by advertising watchdog - BBC Newsbeat __________________ Sexy Girls Teasing

06-01-2016, 04:54 AM	#2
CaptainHowdy Too lazy to set a custom title Industry Role: Join Date: Dec 2004 Location: Happy in the dark. Posts: 93,560	Too late to play the morality card ...

06-01-2016, 10:03 AM	#3
marcop Content Producer Industry Role: Join Date: Nov 2005 Location: Los Angeles Posts: 4,144	There's an "industry watchdog" in Britain that censors ads? Jeez... it sounds like censorship there is worse now than when I left in the 80's.