Business Paul Markham on ratios & sales

[AdultKing]

On ratios, Paul Markham says....

Originally Posted by Paul Markham

A few years ago a large producer of quality content put up his conversion rates. 1-36,000 on views. TYhat more than anything tells us the damage of free porn.

On ratios and porn quality, Paul Markham says .....

Originally Posted by Paul Markham

This was very good porn and an affiliates link. So the sign up was worth less than $15.

Yes, I know with bad to averages content it would be far worse.

As I have always said content is king. This industry is fucked sideways and back. By sites, that have the best content in the opinions of the surfers.

On the future of sales, Paul Markham says ....

Originally Posted by Paul Markham

I wouldn't bother. Only the top stuff stays on the front page of anything but obscure niches for more than a day.

How about giving everything away for free, add more every day, do live shows, and sell ad space?

It won't be long now until everything is supported by ad sales. Excluding a few sites. Even cams are having problems converting off Ada on Tubes.

Discuss.

[Roald]

This all would be more interesting if he had any experience in the field. Sadly he doesnt have any so anything he says is just based on assumptions. He's always done this.

Which is of course fine since this is GFY ;)

[Jel]

what's to discuss? everyone with any brains knows he is full of shit when it comes to anything not directly related to shooting. He had no clue about the internet in 2003 let alone now in 2016

[DVTimes]

To be fair, he did run a website for a few years.

Plus he has sold content to sites, so may have got feedback from site owners over the years.

[NatalieK]

My sales ratio on my website is Conversion Ratio: 345 : 1

Now, I don't know if this will be the same from tube traffic or not, but I'll do a comparison in about a month

[DVTimes]

Originally Posted by GspotProductions

My sales ratio on my website is Conversion Ratio: 345 : 1

Wow Gary.

Your site has the best sales ratio ever.

So for every person who comes to your site, buys 345 memberships????

That is as realistic as you having set up a company, and you being Nat and not Gary.

345:1 amazing

[candyflip]

Originally Posted by GspotProductions

My sales ratio on my website is Conversion Ratio: 345 : 1

Now, I don't know if this will be the same from tube traffic or not, but I'll do a comparison in about a month

You really are a fucking moron Gary. And there's not a soul here who believes this statement coming from you.

[Bladewire]

Originally Posted by candyflip

You really are a fucking moron Gary. And there's not a soul here who believes this statement coming from you.

[NatalieK]

Originally Posted by candyflip

You really are a fucking moron Gary. And there's not a soul here who believes this statement coming from you.

And this statement above proves, it's you that's the moron!

Ask Modelcentro to check my affiliate dashboard & state the sales ratio....

My Conversion Ratio: 346 : 1



Now we've got that sorted, maybe can't flip, candy turd or what ever his or her name is can start calling me GspotProductions, as that's my username, or Natalie if you want to be informal

[candyflip]

Originally Posted by GspotProductions

And this statement above proves, it's you that's the moron!

Ask Modelcentro to check my affiliate dashboard & state the sales ratio....

My Conversion Ratio: 346 : 1



Now we've got that sorted, maybe can't flip, candy turd or what ever his or her name is can start calling me GspotProductions, as that's my username, or Natalie if you want to be informal

Hi Gary.

[Bladewire]

Originally Posted by GspotProductions

And this statement above proves, it's you that's the moron!

Ask Modelcentro to check my affiliate dashboard & state the sales ratio....

My Conversion Ratio: 346 : 1

You can't count your test transaction as a sale Gary.

[Brian8377]

Originally Posted by GspotProductions

And this statement above proves, it's you that's the moron!

Ask Modelcentro to check my affiliate dashboard & state the sales ratio....

My Conversion Ratio: 346 : 1



Now we've got that sorted, maybe can't flip, candy turd or what ever his or her name is can start calling me GspotProductions, as that's my username, or Natalie if you want to be informal

You didn't even get what he was saying LOL. Look at what you said and fix it. After that you can argue the ratio.

[Brian8377]

Paul always says content is king and also thinks his content is king. He might be a little right with the one on the left.

[dyna mo]

Maybe he forgot to carry a 1? All great minds make little arithmetic errors.

[NatalieK]

Originally Posted by Brian8377

You didn't even get what he was saying LOL. Look at what you said and fix it. After that you can argue the ratio.

please explain what you mean?

I said I'd let Paul know if the ratio to sales from PH are as he says, now i'm updating my PH profile regular, and my sales ratio are as above, nothing to do with join hit, sales, conversions ratio...

wtf's so hard to understand?

[Colmike9]

A ratio is a ratio, who says that sales has to be first and traffic second?..

[NatalieK]

Originally Posted by Colmike7

A ratio is a ratio, who says the sales has to be first and traffic second?..

well this is why I want more traffic & more affiliates, because my sales, conversions ratio is higher than that of most websites...

send 1000 hits & get 3 sales... go for it, don't argue it, is what I say.

Those arguing above are obviously not here to do business or they would shut up & send traffic & be proven to make money, as 3 sales in every 1000 hits is pretty good, I think most would agree

[Roald]

Originally Posted by DVTimes

To be fair, he did run a website for a few years.

Plus he has sold content to sites, so may have got feedback from site owners over the years.

Like I said, no experience.

[Colmike9]

Just saying, but could you please re-read the ratio you posted? Then you'll get the joke, I don't think anyone's trying to be mean, it's just funny..

[NatalieK]

Originally Posted by Colmike7

Just saying, but could you please re-read the ratio you posted? Then you'll get the joke, I don't think anyone's trying to be mean, it's just funny..

do you mean it should be 1 : 346 ?

If so, maybe, but that's the way model centro have it laid on my site console...





so now i've got my pornhub new video online, i'll now keep updating pornhub say once a week & hopefully I'll be able to give a legit sales ratio to the PH tube.

I'll see the extra traffic & hopefully, sales aswell

[Colmike9]

Originally Posted by GspotProductions

do you mean it should be 1 : 346 ?

If so, maybe, but that's the way model centro have it laid on my site console...

Yeah, that was the joke..

[Barry-xlovecam]

If the traffic originates from banners or popunders on tube site it's very possible.

[ilnjscb]

I'm in the middle of a 5 year research project (disclaimer: I am lazy) the ultimate aim of which is to get large advertisers to utilize porn traffic. Several have considered the possibility, but they want transparent data upon which they can base their decisions. If we have no blind, real time, reliable, current count of traffic and CT ratios, will this industry ever be able to access that potential gold mine?

The stigma of viewing porn is fading. In 2020 and beyond it may be possible to advertise on porn sites without getting tarred and feathered. Who is willing to post blind stats, or allow their stats to be accessed?

[Jigster715]

Paul Markham in for the loss

[Paul Markham]

I counted the views, not those who clicked the button to go to the tour. So the stats from your front page, join page or whatever don't count this time.

Anyone else submitting to Tubes willing to tell us their views to join ratios?

Remember the days when a TGP page could get so many views and so few sales, the cost of the B/W was more than the money earned?

People can buy traffic today and not cover the cost of the traffic.

The stats I posted were from a person who previously owned a big Tube site.

[Paul Markham]

Originally Posted by Roald

This all would be more interesting if he had any experience in the field. Sadly he doesnt have any so anything he says is just based on assumptions. He's always done this.

Which is of course fine since this is GFY ;)

The Stats were taken from a post on GFY by an owner of a big paysites company. I compared his ratios on clicks to the site, to views on their Tube clips. I did assume those stats were right.

What are the views to join stats on the company you work for?

[Paul Markham]

Originally Posted by Jel

what's to discuss? everyone with any brains knows he is full of shit when it comes to anything not directly related to shooting. He had no clue about the internet in 2003 let alone now in 2016

What are the stats on your Tube clips views to joins?

This isn't about the Internet, it's about maths.

[Paul Markham]

Originally Posted by GspotProductions

My sales ratio on my website is Conversion Ratio: 345 : 1

Now, I don't know if this will be the same from tube traffic or not, but I'll do a comparison in about a month

Is that clicks to the site or views on the page that contain a link to the site?

Will be nice to see your views to join stats.

None of the idiots here have offered any, so I assume talking out of their asses. As they have no knowledge on the subject.

[Paul Markham]

Originally Posted by Brian8377

Paul always says content is king and also thinks his content is king. He might be a little right with the one on the left.

Yes content is king. Never thought mine was. Just better than a lot and earned me more than most who think traffic is king.

[Paul Markham]

Originally Posted by Colmike7

A ratio is a ratio, who says that sales has to be first and traffic second?..

Because the industry's model of giving away more content to get to get more sales. Has ruined the industry. 1-100 to 1-500, 10 1 in god knows what. In only 10 years. Has cost $billions.

[Paul Markham]

Originally Posted by Barry-xlovecam

If the traffic originates from banners or popunders on tube site it's very possible.

It was from clips on the Tube site. You are right about buying traffic. Seems even people clicking on a link don't want to spend money. 20,000 clicks and one sale. So how can traffic be king? When 19,999 don't want to buy?

[Paul Markham]

Originally Posted by ilnjscb

I'm in the middle of a 5 year research project (disclaimer: I am lazy) the ultimate aim of which is to get large advertisers to utilize porn traffic. Several have considered the possibility, but they want transparent data upon which they can base their decisions. If we have no blind, real time, reliable, current count of traffic and CT ratios, will this industry ever be able to access that potential gold mine?

The stigma of viewing porn is fading. In 2020 and beyond it may be possible to advertise on porn sites without getting tarred and feathered. Who is willing to post blind stats, or allow their stats to be accessed?

Unless advertisers have a product identical to another advertiser. Stats are meaningless.

It would be like comparing the conversion rates of Brazzers, with that of DVTimes sites. One converts could convert 1-1,000 the other doesn't.

That's the problem with stats.

[Paul Markham]

Since people gave away pictures on Newsgroups, to today we have seen rations from views of traffic to the site get worse. no one here has offered stats on their Tube Samples so no one here has real knowledge. They have nothing to do but attack. Even so their stats have no relevance to other people's stats.

The one thing we do know is free porn kills more sales than it makes. To the tune of 100s in the early days to 10,000 today. Yes, content is king because it rules the business. It dominates who gets the people, then dominates your sales and ratios.

The fact that there's more traffic online doesn't mean squat. All that matters is there more buying from me? Or you.

Neither does it matter if some low earner tells me I didn't earn what another person earns because he has traffic. I could answer and use that analogy on them.

So before you reply. Offer your opinion or stats if you have any, on how many people on a porn Tube site will buy porn.

[Paul Markham]

Since day one on the boards I have stuck to Content is King. It rules what the surfer does. Since day one, a lot of people have said traffic is king as if it appears magically. You know I'm the only one with a magic join button.

Back in the day, we had TGPs, the top ones were the ones with the best content, they retained traffic because of surfers choosing to stay. Ratios on traffic from a TGP were anything from 1 in 50 to 1 -500. A TGP page with good content got the 1-50. Some cost more in B/W than the sales made.

But these stats are misleading. The real conversion rate was the number of people who saw the page to the number who paid to join. This could be 1 in 500 or nothing in whatever. Because the content wasn't good enough.

Maybe 1,000 saw the page and thought it was shit, or jerked off and went back to the TV. Whatever maybe as many or more than 99.01% weren't buying because of the content.

Now we're in a situation where people can buy ad space and not convert 1-5,000. Not because they haven't got the traffic. It's because after looking at the content, they're buying. How many saw the ad and didn't bother to click?

With a sponsors clip on a Tube, the aim must be to convert the viewer into a buyer. Are Sponsors getting a cut of the traffic sales?

Clicks to the site ratios may be 1-300. The real ratios are the number who saw the clip and could be bothered to click. If that's 1 in 100. 99% got off for free on the content and 99.3% couldn't be asked to pay for the porn after seeing the tour, which should be the best the site has to offer.

Even shit content is better than a blank page, that can get a million clicks an hour and still no sales.

A great site can buy traffic and make money. Stars have been made by free content and gone on to make a fortune. The motto of you build it and they will come is right. The problem is if you have shit content no one stays, comments, likes or tells their friends.

[Barry-xlovecam]

I think it boils down to math --

traffic conversion cost and customer lifetime value
Customer acquisition cost v. anticipated median customer profit margin

[NatalieK]

Originally Posted by Paul Markham

Is that clicks to the site or views on the page that contain a link to the site?

Will be nice to see your views to join stats.

atm, that's just our join conversions from traffic to my site. But, as we've just started to get the Pornhub amateur program started & uploading new content again, i'll keep a watch & get back to you

[Paul Markham]

Originally Posted by Barry-xlovecam

I think it boils down to math --

traffic conversion cost and customer lifetime value
Customer acquisition cost v. anticipated median customer profit margin

With bought clicks I would say it's a lot higher. With submitting clips to Tubes, 99.99% of the views are a waste. And that number is probably too conservative.

What determines the ratio, is the quality of the content.

[OldJeff]

Originally Posted by Paul Markham

Yes content is king. Never thought mine was. Just better than a lot and earned me more than most who think traffic is king.

The only place content was king was in the DVD / VHS sales and Rental.

On the internet traffic was, is, and always shall be king.

In the magazine world content was nothing more that a way to get eyes to up the advertising rates.

[ErectMedia]

Magic Join Links

[Rochard]

Originally Posted by DVTimes

Wow Gary.

Your site has the best sales ratio ever.

So for every person who comes to your site, buys 345 memberships????

This right here might just be the funniest thing I've seen on GFY in many years.

[NatalieK]

Originally Posted by Rochard

This right here might just be the funniest thing I've seen on GFY in many years.

I could go 2 ways about answering divvy fuck head...

do I say, exactly, so there you go, promote my site & make millions, or just laugh & say what a cock head

In all seriousness, i'm amazed the hardcore guys aren't trying to make mega money from my site, considering it's not a bullshit ratio & after so many years of both my partner & I saying our shit sells, it proves with MC ratio image above, it's true

[Paul Markham]

Originally Posted by OldJeff

The only place content was king was in the DVD / VHS sales and Rental.

On the internet traffic was, is, and always shall be king.

In the magazine world content was nothing more that a way to get eyes to up the advertising rates.

How do you get traffic with a blank page?

Merely saying something doesn't make it right, you have to explain why your opinion is right. No content, no traffic.

Here's a video that explains why I'm right. https://www.youtube.com/watch?v=rpSyMKZ5BKY