A new successful case of an event at the OF.

[Apree Team]

To create a unique and interactive event with an element of randomness, which will ensure high engagement of participants and increase the profit of the questionnaire.

We organized an event “Naughty Bag” where the key element was to introduce randomness, but not through traditional methods such as wheels of luck or mystery boxing, but through live videos. A 'real time' model would pull papers out of a bag with the name of the winnings. This added an element of realism and surprise, enhancing the impression of the event.

Before launching the event, we carefully prepared and trained the operators so that they followed the script exactly and did not disrupt the illusion for the members. This was an important step to prevent possible mistakes and keep the process real.
345 people participated in the event and the total earnings amounted to $27,000. One participant made 25 attempts, which was a record, and the average number per person was 1.7.

The event demonstrated the success use of new engagement methods and elementary random selection in a live video format. This approach not only created an interactive and memorable experience for participants, but also ensured a high level of profitability.