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Old 12-06-2009, 02:34 PM   #1
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Is this The future of Magazines? (VIDEO)

Looking slick!



Here's a promising iPhone catalog app that works in a similar manner

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Old 12-06-2009, 02:58 PM   #2
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The big problem for many print magazines looking at in iPod or Internet solution, is advertising. Neither forms will have the same return or effect print advertising did. So won't command the prices.

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Old 12-06-2009, 03:13 PM   #3
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Here's a promising iPhone catalog app that works in a similar manner
What would really blow everyones mind would be if they used the cam in the phone to create augmented reality with their products. Ex. you choose some furniture from Ikea´s app, point your iphone´s cam to where you want it in your room, and see a live overlay image of how it will look in your own room.

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Old 12-06-2009, 03:22 PM   #4
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What would really blow everyones mind would be if they used the cam in the phone to create augmented reality with their products. Ex. you choose some furniture from Ikea´s app, point your iphone´s cam to where you want it in your room, and see a live overlay image of how it will look in your own room.

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Good idea. Also, enable users to share it. So shared reality mash content that supports offline commerce. Love it!
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Old 12-06-2009, 05:29 PM   #5
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The online revenue is way less then the offline and the cost savings from printing paper doesn't replace the lost revenue.
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Old 12-06-2009, 07:03 PM   #6
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The online revenue is way less then the offline and the cost savings from printing paper doesn't replace the lost revenue.
True, but do you see this being permanent?
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Old 12-07-2009, 02:08 AM   #7
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The online revenue is way less then the offline and the cost savings from printing paper doesn't replace the lost revenue.
Take the word of one of the largest adult magazine publishers.

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True, but do you see this being permanent?
Without a huge change in the mentality of the Internet user it will be permanent. SE advertising is a different form of advertising as the buyer has already decided he wants something. Magazine advertising is more in line with convincing him he needs a product.

Take away the huge revenue of print advertising and the publishers will have to trim their sales to such an amount most of the content will simply disappear or quality will diminish a lot.
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Old 12-07-2009, 08:50 AM   #8
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I hope not..
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