U.S Facebook Traffic Has Grown By 55% In The Last Year

[GlazedMedia]

Phenomenal numbers...

Watch out, Google: U.S. traffic to Facebook has risen by a whopping 55% in the last year, according to data sent to us by comScore.

In October 2009, Facebook (Facebook) had 97.37 million unique U.S. visitors. In October 2010 though, the world?s largest network garnered a whopping 151.13 million U.S. uniques. That?s a growth rate of 55.2% year-over-year.

Let?s think about just how far Facebook has come in the course of a year. October 2009 was the height of the Facebook vs. Twitter war, where the former began to emulate the latter?s features in an effort to grind Twitter (Twitter) into dust (remember Facebook Lite?). And while Facebook?s 300 million users and 97.37 million monthly U.S. visitors were impressive, it still didn?t beat YouTube (YouTube)?s 100.69 million U.S. uniques.

Today Facebook has more than 500 million members and is the second most-visited website in the world, trailing only Google (Google) and its 173.3 million U.S. uniques. It has annihilated MySpace and outpaced Twitter?s growth (30% year-over-year). Facebook is no longer concerned with Twitter and has instead set its sights on battling Google. And none of these stats account for Facebook?s massively popular mobile apps.

This year will go down as the year of Facebook, and for very good reason. Open Graph and Instant Personalization have cemented the company?s role as the web?s most important platform, and a series of high profile product releases have turned it into one of the world?s most valuable companies.

Can Facebook keep it up in 2011, though? Or will another company emerge as the new darling of the web?

Source:
mashable.com/2010/11/18/facebook-comscore-growth-october/

[Angry Jew Cat - Banned for Life]

and there's still people who consider themselves webmasters and business who this very day on this very forum, still can't see why Google should be worried about Facebook's advances... durrrrrrrrrr...

[ottopottomouse]

Originally Posted by Angry Jew Cat

and there's still people who consider themselves webmasters and business who this very day on this very forum, still can't see why Google should be worried about Facebook's advances... durrrrrrrrrr...

A Facebook search engine would whack Google over the head with a brick.

[Riffhard]

Originally Posted by ottopottomouse

A Facebook search engine would whack Google over the head with a brick.

No kidding! Imagine being able to "like" results, automatically telling people what you bought, seeing your friends' favorite sites, etc...

[fatfoo]

Congratulations, Facebook, with more traffic.

[misterhhs]

Originally Posted by Riffhard

No kidding! Imagine being able to "like" results, automatically telling people what you bought, seeing your friends' favorite sites, etc...

That's what the new web will be al about. And geolocation.

[Angry Jew Cat - Banned for Life]

Originally Posted by ottopottomouse

A Facebook search engine would whack Google over the head with a brick.

There's been speculation going way back now that a social search engine is something that could be on Facebook's plate. It is entirely possible too. Like you said, it will deliver a hard blow to Google whose mainstay is their domination of the search market. But they'll have to do it right. Which I think is why we haven't seen it yet. A premature or incapable release would be a horrible blow to Facebook's reputation.

Google can obviously see this threat on the horizon too, which is why they're fighting so hard to get into Facebook dominated territory every chance they can.

[RyuLion]

(applause) to them

[bronco67]

Imagine all of the wasted time looking at your friend's nephew's cousins baby pictures.

[ottopottomouse]

Originally Posted by Angry Jew Cat

There's been speculation going way back now that a social search engine is something that could be on Facebook's plate. It is entirely possible too. Like you said, it will deliver a hard blow to Google whose mainstay is their domination of the search market. But they'll have to do it right. Which I think is why we haven't seen it yet. A premature or incapable release would be a horrible blow to Facebook's reputation.

Google can obviously see this threat on the horizon too, which is why they're fighting so hard to get into Facebook dominated territory every chance they can.

The way I can see them fucking it up is to do with the whole way Facebook seems to run which is about telling the whole world what you are up to 24h a day - the constant updates of what someone just ate/thought/bought/saw. Now mix that together with a search engine and it will be some monster that tells everybody you know what you have been searching for, your favourite sites that you regularly go through the search engine to get to, really invasive stuff that Google logs but then uses privately for themselves will be their next oh didn't you realise you had to update your privacy settings? disaster.

[spazlabz]

Originally Posted by ottopottomouse

The way I can see them fucking it up is to do with the whole way Facebook seems to run which is about telling the whole world what you are up to 24h a day - the constant updates of what someone just ate/thought/bought/saw. Now mix that together with a search engine and it will be some monster that tells everybody you know what you have been searching for, your favourite sites that you regularly go through the search engine to get to, really invasive stuff that Google logs but then uses privately for themselves will be their next oh didn't you realise you had to update your privacy settings? disaster.

I second that concern

[Rochard]

What percentage of all Internet traffic goes to Facebook? Half? Sixty percent?

No wonder why our sales suck.

[Agent 488]

facebook has a search engine and people use it as such.

[GlazedMedia]

Originally Posted by Rochard

What percentage of all Internet traffic goes to Facebook? Half? Sixty percent?

No wonder why our sales suck.

Here you go (also from mashable)

Facebook?s putting up some big numbers in terms of U.S. web traffic. Right now, the site accounts for one out of every four pageviews in the United States ? that?s 10% of all Internet visits.

According to data from analysis and intelligence firm Hitwise, Facebook?s (Facebook) year-over-year growth has been phenomenal. We reported in June that the social network was set to eclipse Google in web traffic; now, Hitwise is showing that in the past week, Facebook.com saw 3% more web visits and almost five times more pageviews than Google (Google).com.

By these metrics, Facebook is by far the single most popular website in the United States. Still, other sources with other measurements and criteria show some variance.

comScore has also released stats showing huge growth from Facebook ? a 55% year-over-year increase, in fact. But comScore places Facebook at 151.13 million U.S. uniques for October 2010, slightly behind Google?s 173.3 monthly uniques, which means the search giant is the social network?s sole competitor for web traffic domination.

The company has been growing at a breakneck pace all year. It announced that its network had reached the extraordinary milestone of 500 million members in July. And at Web. 2.0 Summit this week, CEO Mark Zuckerberg told the audience that half of those members visit Facebook on a daily basis.

And the company?s not just racking up new members and pageviews; a large part of its success has been a continuous stream of new and revamped products. Facebook Places was one of the most talked-about new locations products in an already crowded market; Facebook also made waves with a new Messages experience and interface and the new Groups, which Zuckerberg said is the company?s fastest-growing product yet.

In short, it?s no wonder Facebook has performed so well this year; we wonder what the still-young company will do to keep these numbers growing in 2011.

[Paul Markham]

WTF!!

I found Facebook about as interesting as watching paint dry. Maybe I have the wrong circle of friends. but who cares what 200 people ate/thought/bought/saw today?

Would rather watch a porn movie. LOL

[Agent 488]

facebook is a different way of organizing and finding information so comparing it to a traditional search engine is apples and oranges.

for a marketer a facebook is just a market, you don't have to find a farmer's market interesting to sell organic eggs at it.

also boring people tend to have boring friends thus their experience is poor.

[dyna mo]

i've embraced fb as much as possible for my gen pop products. you can see what i've done if you want-

http://www.takechargefood.com/produc...arge-Food.html

am also running fb ad campaign, i am pleased with the results of marketing via fb so far.

[cherrylula]

Originally Posted by Riffhard

No kidding! Imagine being able to "like" results, automatically telling people what you bought, seeing your friends' favorite sites, etc...

geez um not everyone wants to attention whore their life on FB like that....

[Agent 488]

Originally Posted by dyna mo

i've embraced fb as much as possible for my gen pop products. you can see what i've done if you want-

http://www.takechargefood.com/produc...arge-Food.html

am also running fb ad campaign, i am pleased with the results of marketing via fb so far.

what's this? you have a page on facebook?

[deanberkeley]

Originally Posted by dyna mo

i've embraced fb as much as possible for my gen pop products. you can see what i've done if you want-

http://www.takechargefood.com/produc...arge-Food.html

am also running fb ad campaign, i am pleased with the results of marketing via fb so far.

Your page grew quite a bit since I last saw it!

[dyna mo]

Originally Posted by Agent 488

what's this? you have a page on facebook?

i have a business page there that drives traffic to the page link in my post above. on that page, I configured a fb social plugin to show the product's fans to help close sales

Originally Posted by deanberkeley

Your page grew quite a bit since I last saw it!

yeah, things are ramping up pretty quickly now.

!!

[Argos88]

facebook sucked all the traffic... they own the traffic now.

[BAKO]

Facebook is the best way to keep tabs on every single idiot that is on there lol