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Old 08-25-2015, 10:43 AM   #1
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Not-So-Secret Secrets To Promote Dating Niches...

The Not-So-Secret Secrets To Successfully Promote Dating Sites Using Niche Sectors
They say that variety is the spice of life - which in the case of online dating, certainly rings true. With a plethora of dating sites to compete with, it?s important to stand out - as not only does this generate interest but also helps to generate profit. So how do you go about ensuring you?ve got the right content to attract the right customers? By spicing things up - and providing a variety of niches.

Understanding your audience
The online dating industry is a huge and diverse market and although they?re essentially selling a single product (ie dating), customers have different needs - which is why it helps to offer a wide range of niches. By setting yourself apart from the competition, you have a better chance of being remembered in a heavily populated sea of dating sites - meaning the more specific your customers? tastes, the better your targeting: resulting in better conversions.

By knowing where your audience is based you can focus your efforts on recognising specific location-based needs i.e. promote key events near their city. Understanding your customers? demographics also enables you to look at factors such as age and occupation, allowing you to customise sites appropriate to their needs.

Benefits of niche sectors
Many sites aim to go for a global reach - which is fine, if your platform is targeted at establishing a global reputation. However, in the case of creating a niche dating site, many businesses develop a niche front page then associate them with a worldwide database - which is a huge error, as your niche traffic will not convert into paying customers and after signing up to the site, will be disappointed to find themselves on just another generic dating site as opposed to the niche dating site they were looking to join.

Through providing niche dating sectors, you have a far better chance of conversion - it?s the old marketing trick of gaining a competitive edge by differentiating the product from more vanilla competitors. An added boost is that it?s easier to rank in SEO for keywords that are less fought over in each niche sector, which reduces the pressure to fork out for pay per click or other paid advertising to get traffic to your site.

Lastly, we have all seen recently how major dating brands have become high profile targets for extortion and so called ?hactivism?. Maintaining a portfolio of niche brands rather than investing everything into one helps to insulate a business owner from high profile attacks and from the related fallout.

Secrets for a successful site
Want to know how to successfully promote dating sites using niche sectors? it all comes down to these three factors:
Identify your audience (search out their specific wants so you can tailor your sites to meet their needs)
Know your competition (see what your rivals are doing and how you can be better than them)
Niche marketing for niche dating (target your marketing - as when it comes to niche dating, it should be a case of quality over quantity).

So there you have it, the three key ingredients to make your dating sites a success - because when it comes to variety, a little ?spice? guarantees a recipe for success.
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Old 09-02-2015, 11:10 PM   #2
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Thanks William! Kind of you to share your insight!
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Old 09-03-2015, 01:07 AM   #3
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Thanks William! Kind of you to share your insight!
You Welcome Jill
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Old 09-03-2015, 01:55 AM   #4
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Thanks for a great business-related thread.
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Old 09-03-2015, 02:49 AM   #5
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Thanks for a great business-related thread.
You welcome my friend
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Old 09-03-2015, 02:50 AM   #6
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bump for biz
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Old 09-03-2015, 03:21 AM   #7
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great post william
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Old 09-03-2015, 03:52 AM   #8
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great post william
Hey Adam, thank you very much
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Old 09-03-2015, 04:00 AM   #9
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there are no sample websites on https://www.thehubpeople.com
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Old 09-03-2015, 04:02 AM   #10
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there are no sample websites on https://www.thehubpeople.com
UK Swingers site - the best swinger personals website in the UK and worldwide

UK transvestites, tranny, shemales dating fun - Transexuals, crossdressers, admirers personals contacts

http://hookup.theadulthub.com/23/

Are some of our own brands, but we are focus on white labelling, and not keen on sharing our partners brands without there approvals.

Let me know which type of niche you would like to check.

Cheers!
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Old 09-03-2015, 05:00 AM   #11
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You welcome my friend
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Old 09-03-2015, 06:09 AM   #12
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Do you do some dating my friend ?
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Old 09-03-2015, 08:43 AM   #13
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Some good info, here are a few sites we run with hubpeople:


hookupmob.com


crossdresslovers.com



Those links are not up for promotion but to give an idea of the good work their design teams do
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Old 09-03-2015, 08:51 AM   #14
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UK Swingers site - the best swinger personals website in the UK and worldwide

UK transvestites, tranny, shemales dating fun - Transexuals, crossdressers, admirers personals contacts

http://hookup.theadulthub.com/23/

Are some of our own brands, but we are focus on white labelling, and not keen on sharing our partners brands without there approvals.

Let me know which type of niche you would like to check.

Cheers!
thanks for links.
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Old 09-03-2015, 08:57 AM   #15
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thanks for links.
No problem, do you need anything else ?
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Old 09-03-2015, 08:58 AM   #16
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Some good info, here are a few sites we run with hubpeople:


hookupmob.com


crossdresslovers.com



Those links are not up for promotion but to give an idea of the good work their design teams do
Thank you very much sir ;)
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Old 09-03-2015, 09:33 AM   #17
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Thanks, captain obvious.
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Old 09-03-2015, 11:12 AM   #18
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Thanks, captain obvious.
Obvious things leave money on the table everyday ;)
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Old 09-08-2015, 03:27 AM   #19
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thanks for links.
If you need anything else, just let me know ;)
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Old 09-08-2015, 07:54 AM   #20
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Nice thread... I m sure it will help a lot of members here.
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Old 02-23-2016, 01:57 PM   #21
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Thanks William another great post
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Old 03-10-2016, 04:28 AM   #22
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Thanks William another great post
Hey, no worries ;)

Hit me up on Skype, would love to have a chat with you
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Old 03-10-2016, 06:35 AM   #23
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If you could put something up on the best way to find your niche that would be great.
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Old 03-10-2016, 07:26 AM   #24
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If you could put something up on the best way to find your niche that would be great.
Hello PirrTaste,

We do extremely well in the following :

Swingers / Transgenders / Cross-Dressing / BDSM / MILF / BBW / FETISH / DOGGING / BIG BOOBS / CUCKOLD / THREESOME

We converts all adult dating traffic.

Please feel free to hit me up -> Skype : williamsoarespintoiom or mail : [email protected]

Cheers,

Winnie
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Old 08-30-2016, 09:12 AM   #25
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Great Post William!! Lots of great insight!
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Old 08-30-2016, 09:13 AM   #26
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Great Post William!! Lots of great insight!
thank you buddy, just added you on Skype ;)
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Old 12-01-2017, 06:54 PM   #27
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good read
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