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A relatively new term in Phishing circles: SPEAR PHISHING

Source: http://www.nytimes.com/2011/06/03/te...hack.html?_r=1

Quote:

Most people know to ignore the e-mail overture from a Nigerian prince offering riches in exchange for a bank account number. That is a scam, plain to the eye.

But what if the e-mail appears to come from a colleague down the hall? And all he asks is that you add some personal information to a company database?

This is spear phishing, a rapidly proliferating form of fraud that comes with a familiar face: messages that seem to be from co-workers, friends or family members, customized to trick you into letting your guard down online. And it has turned into a major problem, according to technology companies and computer security experts.