digitaldesire's new strategy
 

$9.95 per month... (no trial option)

Still waiting for the first sale.
No magic links.

yeah, 5 usd per sale on revshare, oh man ...

also i notice, that when i go to digitaldesire, it talks about the price...
Yeah, the price makes me horny...

$9.95, $9.95.. i come i come

---

At least there is no more these ads about "live models", it could perhaps increase conversions...

and it talks about torrents

http://www.digitaldesire.com/images/...ader-left2.gif

Yeah a huge $5 revshare payout

I know his sales are hurting compared to the past but its sad to see people basing their decisions on that fear and doing things that will only hurt their business more. Its been pretty evident with them. I have never been a fan of their MEMBERS ONLY watermarks that cover the models pussy, i see their thumbs all over the place with those tacky watermarks and there isn't a surfer that would click that thumbnail or image. I have always believed thats a poor business strategy. And now 10 dollar memberships.

The people who pay will pay, the people who wont, wont do it if its 5 dollars cheaper or 10 dollars cheaper. Sure there is some but it wont outweigh the money he loses.

http://www.ptclassic.com/tgpthumbs/26579.jpg
http://www.ptclassic.com/tgpthumbs/26581.jpg

Nobody is clicking those when theyre surrounded by naked thumbs. They wont even open the gallery in order to be sold

He will most likely return to normal pricing but I hope by that time, he hasn't taken too much of a hit

i agree i remove pictures with this watermark, it bad FOR MY OWN WEBSITE

porn is an impulse buy, they'll pay whatever if they want it.. making it cheaper wont change it.

Bingo. Saw this email the other day. Needless to say, I wont be promoting them any longer. They're taking money out of their own pocket as well as mine.

i find them even naive on this move (like newbies)

I think for many affiliates it will come down to simple math. I would assume most professional affiliates who do this for a living know exactly what it costs for them to devote resources to promoting a sponsor. Right down to the cost of editorial staff, time to download content, hosting overhead, cost to promote (paid advertising, paid search listings, partner accounts, etc). Gallery people would also need to include cost of creatives. I know what it costs me down to the dollar for every update we deliver.

Hypothetically, if it costs you $20 per gallery/blog post to produce and the effectively promote, then you can either devote the resources to promote a sponsor that would require 4 sales to break even (on revshare, assuming initial sale only), or promote a sponsor who pays $14 revshare, recurring. I would assume most would go the route of the quickest ROI, assuming they can replace DDG with a compatible sponsor for that niche. In DDG's case, they are also only offering $15 PPS, which is pretty much what you would receive promoting most any other program's revshare, with the opportunity to additional commissions if the referral recurs thereafter.

Personally, I think it's a poorly implemented, reactionary move that will prove ineffective. From my perspective, anyone seeking out torrents is already looking to get it for free. Thus, I don't think changing the price to $10 will make much difference, if any, if they truly think they can convince the torrent seekers to buy it instead.

If you're gonna go cheap, why not just offer a dollar trial?

good idea...

<sarcasm>How effective !</sarcasm>

yes i think they had to test it on some special tour first, instead of pushing that to affiliates ... what a move ...

this is what happens without these magic join links...
Content is not everything ;)

what are the magic join links everyone is talking about once in a while?

go to the paul markham's subsection
https://gfy.com/forumdisplay.php?f=54

My ratio with digitaldesire before they did this: 1:1110
after: 1:300

Seems to be working so far. Good thing other people stopped promoting them, now I can get those sales. I love when people do that.

WOW! They are going to lose alot, while im not sure how much their cost was before, im going to assume the standard 25+ bucks?

So they lower their price to almost a third and you get 3x the better ratio (which i doubt will stay like that), thats hardly an improvement. But thats not even the bad part... they pay the same for PPS because apparently they didn't lower that, so now theyre getting 30 bucks for 3 members and paying you 40 each, so they paid 120 bucks out for three of these new $10 dollar sales?

Before they would atleast get 75 dollars out of it and rebills. How are they making this work?!?! :helpme

Edit-- Just going by the amount mechanicvirus told me he got for todays sale, maybe they forgot to change the pps to reflect the new membership price? or possibly interested in losing more

They changed the pps to $15 why do you think they forgot to change it Pseudonymous ?

Pseudo, they dropped their PPS to $15 payout as well.

Personally, I think they could have (should have?) first tried improving ratios by updating their front end. There's very few sites I see that look designed for 800 resolution these days. The tour looks extremely dated and and in no way reflects the outstanding hi-resolution quality that awaits the member upon joining. Thus, I think the pre-sell is first point that could be revised.

Also, I find it a little ironic that the tour and subsequent newsletter cites tubes and torrents as the reasoning behind the change. And then the DDG crew are shooting for Manwin sites ;)

the evolution of my ratio is not really similar.
In 2009 (with dhdrevex), it was 1/1000, with nats (just later) 1/2000...
Finally in the beginning of 2010, it was something like 1/1500, then in 2011, it was more 1/2500 or even worse
I continuED to promote them since in terms of money it was still ok, but there was always something weird with their ratios.
I had better ratio with mattsmoney in the past (yes, i'm serious)

For quite some time now, DDG has been recycling older content as several of their updates, along with some newer stuff, but nowhere near the frequency the newer content used to be. This would suggest that it has not been feasible for them to continue to shoot new content at the rate at which they used to.

With such a drastic drop in price point, I wonder will new content be even less frequent than it is now, with older content getting recycled becoming the status quo. It'll be interesting to see if this move turns out to allow for a steady amount of new content to finally be shoot regularly again. If so, then smart move.

I mentioned that i was told by mechanicvirus that he got paid 40 for todays sales

I also went to their frontpage to see anything about how much they pay for PPS and i only saw something mentioned in the news about 40pps. So apparently they aren't mentioning the new $15 pps on their affiliate program website

And the only thing in their news is:

I know its because they dont update their program, but you asked why i would think that, if they dont update their program page, its reasonable to expect they haven't changed their payout for pps, when combined with mechanicvirus telling me he received $40

Heres my digital desire ratio for the past few years
2008: 1:2118
2009: 1:1275
2010: 1:2162
2011: 1:1685
2012: 1:1640


As you can see, it's very up and down the past few years but it seems to have stabled in 2011 and so far this year. The difference is 2009 had amazing sales for ddg, over 50. However something happened in 2010 where I barely promoted them because ratios shot up. Then I backed off and in 2011 and this year, I am promoting them a bit more due to increasing sales from them.

So will the price change help? Possibly, I still have to find out what year made the most cent per unique but I really don't care if he changes from $30 to $10... reason being the low price might get more viewers who are pinching pennies. We'll see in the long run which is why I'm assuming they did this.

edit: decided to check on dhdrev to see what 2006 and 2007 were like. 2006 with ddg on dhdrev: 1:1079 and 2007: 1:2915

Hmm mechanicvirus must have some special connections, as they are only offering $15 pps, or $5 revshare since september 17 or so...it was $40 a pop before, and it was good money.

the magic of dropping prices has done zero here... a sponsor that will be dropped from my rotation

I expect your ratios to average out and become similar to the past. There has been so much testing in this industry when it comes to prices and i really dont think theres many that have come to the conclusion that offering super cheap memberships are the way to go. well unless what you are offering is cheap.

I hope it works for them, Stephen's a great guy and the best photographer in the industry.

Totally agree with you on this. :thumbsup

He needs a fresh tour

it explains their ratio ... :winkwink:

i'm happy, i finally made a sale: $4.97 ! (current ratio for this period:

1:3613, now i understand the success of Paul Makrham's teens ... )

congrats !

Without a doubt.

i'm so happy
With paul markham's teen i would need a ratio of 1/10000 to get the same amount of money :thumbsup

Revenue per sale is totally irrelevant. $1, $9.99, $29.99, $100
i couldn't care less.

What matters is the revenue per visitor you send.
1. Track
2. Do the math
3. Ditch & push more

in fact i have still rebills from when the price was higher :winkwink:
But i can tell you that their move will be a disaster

This is gfy, not logicaladultforum.com :1orglaugh:1orglaugh:1orglaugh

do the math:

conversion before: 1/1500-2000
conversion now: 1 sale with 3500 hits, 0.6% of chance that it is 1/500
21% of chance that it's better than 1500... (poisson law)

Make the math with the price, i doubt the retention will be so good.

to be honnest i must say that it's slightly better now.
But i'm far to be sure it was a good move

I say #fail

By our projections
 

Hey guys, just got our account approved (not sure why it took so long). By our projections, we are in a better spot financially than we would have been if we continued our old price point of $30/month. However, we do understand that affiliates are not in favor of the $15PPS or 50% revshare on a monthly price of $9.95.

So we are still going to offer a lower price than most ($14.95) and we raised our PPS to $30 and increased our revshare program to 60% payout.

Our goal, as ever, is to find the right formula where affiliates and our company both thrive.

Hope this helps!
z

yes, i think so:

http://www.myimg.us/images/01.13.13/31571.jpg
(with your $9.95 price, on a recent period)

Why should i join directly:
http://www.myimg.us/images/01.13.13/31572.jpg
I could just join later...

And honnestly i like your content, but you really sucks on the marketing side.

Other comment.
Let's say that i have an active member that rebills since months.
You know, an active one that see your prices ($9.95: cheap porn :winkwink:) everywhere.
I'll explain what i do if i am this member:
I cancel and i join again and the affiliate that sent the user looses money.

:2 cents:

But every impulse buy has a pain threshold. In other words, people might be willing to drop $9 to fap fap fap at that exact moment, but they might not be willing to drop $29.